All scenarios

Cold callCooperative2–3 minB2B software

The friendly but busy prospect

A VP of Sales between meetings gives the rep about ten seconds to earn one question.

The buyer opens withVP of Sales, mid-market software company

I'm heading into something. What is this about?

Skill testedA clear reason for calling

Two briefs. Hand each sheet to one person only.

The friendly but busy prospectquotain.com/scenarios/busy-prospect-cold-call

Rep brief

Everything the seller may know before the call.

Buyer
VP of Sales at a mid-market software company. No public trigger.
Objective
  • State a relevant reason for calling.
  • Ask for a small amount of time.
  • Use one focused question to test the problem hypothesis.

The friendly but busy prospectquotain.com/scenarios/busy-prospect-cold-call

Buyer brief Private

For the person playing the buyer. Keep the difficulty at cooperative for the first attempt and the retry.

Open with
“I'm heading into something. What is this about?”
Context
You recognize the business problem but are moving between meetings. You will give the rep about ten seconds if the reason for calling is clear.
Hidden belief
The problem is real, but this call is less important than the meeting you are about to join.
Exit condition
End the call if the rep cannot give a clear reason for calling within ten seconds.
How to react
  • A clear opener earns one answer.
  • A generic value proposition gets: "Send me something."
  • A long opener ends the call.

The friendly but busy prospectquotain.com/scenarios/busy-prospect-cold-call

Score the attempt. One row per pass criterion.

Pass criterionMetPartlyMissedEvidence (quote or timestamp)
Reaches one relevant question within the buyer's time limit.MetPartlyMissedEvidence
Does not rush or stack several claims together.MetPartlyMissedEvidence
Does not misrepresent research.MetPartlyMissedEvidence

Debrief

  1. Which words made the reason for calling clear?
  2. What could the rep remove while still preserving the point?

Retry

One retry goal

Live call to check it on

From the guide Cold Calling Roleplay: 8 Scenarios, Scorecard, and Practice Plan, which covers how to run, score and retry these scenarios.

Practice this buyer with AI.

Quotain plays the buyer from this brief, holds the difficulty and scores every retry.